uncertainty does continue

Inflation of just over 3% is definitely down on last year (when it was over 7%) but economic uncertainty does continue to weigh on consumers, so it’s notable that buy now, pay later options, as a complement to other kinds of credit, continued to grow in popularity.

Adobe said that orders using BNPL were up by 72% on last year across the week going into Black Friday, and that BNPL revenue as a result of that is up by $79 million for the period.

The big question will be whether retailers can sustain the growth rate over the next several weeks. The next big barometer-style sales day is Cyber Monday, in two days.