considerably more than its mobile pricing

Pollard also included the social network Reddit in this list. However its ad-free Premium offer (which is priced at US$5.99pm) appears to be roughly half the cost of Meta’s web-based monthly subscription fee; and considerably more than its mobile pricing (Meta’s fees of €9.99pm/€12.99pm shake out to ~US$10.94/US$14.20). So it perhaps stands as a better example of the adtech giant inflating the fee it’s charging EU Facebook and Instagram users to obtain ad-free versions of its products.

Artificially high pricing suggests these are products Meta doesn’t actually want anyone in the EU to pay for.